Everything You Need to Attract and Manage More Customers
Tailored digital advertising and enquiry systems built around the day-to-day realities of New Zealand trade businesses. We work with you to develop a personalised campaign strategy.
Targeted Lead Generation
This is our primary specialty. We create, manage, and optimise targeted marketing campaigns designed specifically to generate qualified customer enquiries for New Zealand trade businesses.
Our campaigns are structured around achieving 20 qualified enquiries every month as a core target. Personalised targets are also developed based on your trade specialty, service territory, advertising budget, and growth capacity.
- High-intent local prospect filtering
- Clear distinction between casual clicks and genuine quote requests
- Custom campaign setup for roofers, painters, builders, plumbers, electricians & more
Campaign Breakdown
Google Ads Management
When homeowners have urgent leaks, electrical faults, or are ready to hire a builder, they search on Google. We set up, manage, and continuously optimise high-intent Google advertising campaigns so your business shows up when it matters most.
- High-intent trade search keyword targeting
- Negative keyword filtering to eliminate wasted budget
- Location-radius bidding tailored to your work territory
- Call tracking & conversion reporting
Facebook & Instagram Advertising
Social media advertising allows you to showcase before-and-after work, reach property owners in specific suburbs, and capture enquiries before competitors do. We manage the whole process from creative angles to audience targeting.
- Complete campaign setup and audience targeting
- High-converting trade ad creative development
- Targeting homeowners, renovators and property managers
- Ongoing testing and creative refinement
Professional Website Development
A good website isn’t a digital business card; it’s an active sales machine. We build professionally designed, lightning-fast, mobile-friendly websites specifically created to help New Zealand trades businesses establish credibility and turn everyday visitors into real customer enquiries.
CRM & Lead Management
Generating enquiries is only half the battle. If a prospect waits two days for a reply, they will call another tradie. Our advertising management clients receive access to an organised customer management system so you can easily track, respond to, and convert new opportunities.
Note: System access and specific included features depend on the agreed service package.
Customer Contact Database
All client phone numbers, addresses, and project notes structured in one easy place.
Lead Tracking & Pipelines
Follow leads from initial enquiry to quote sent, site visit, and job won.
Automated Enquiry Alerts
Instant notifications sent to your phone the minute a customer requests a quote.
Automated Follow-Up Messages
Gentle reminders so quote recipients don't forget to confirm your estimate.
Appointment & Site Scheduling
Allow customers to book inspection or estimate times without endless phone tag.
Communication History
Review past SMS, emails, and notes right from the job site before you arrive.
Why We Provide Personalised Quotes Instead of Cookie-Cutter Packages
Every trade business is different. A solo house painter in Hamilton has very different goals, capacity, and service radii compared to a commercial roofing company in Auckland with three full-time crews. We assess your trade, your local competition, and your growth goals to build a realistic campaign proposal.